Brightmaison

Brightmaison is a new brand that designs and manufactures space-saving, decluttering products for homes. It's well-designed products like shelves, hangers and boxes are some of the best-selling on amazon. I created their brand identity based on a bespoke typeface I designed called bmType. The glyphs take their clues from boxes of different shapes. All the assets rely on this typeface as their focal point and unifies the brand.

Brand Guide

Posters

Website

Packaging

Ads

Type Specimen

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